Museum of Franchise in Affirmative Media Art


Franchising Aura

  • MFAMA exhibits artworks of affirmative character of various kind. Emphasis lies in reflecting the art economy or artworks interacting with any kind of market. MFAMA franchises virtually content or meaning of artworks or patterns of symbols, brands, ideas, interactions and people that make up and endorse artworks, declared marketable or unmarketable, which end up being applicable for collective brand value augmentation.



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Paintings for Ants

by Dion
I love these works by the South African artist Lorraine Loots. She started out back in 2013 doing a painting a day for a whole year which became the 3...

Wearable Sculpture Because Clothes are so Yesterday

by Dion
Tired of looking like all the other sheep in boring old textile clothes? You might be interested in wearable wooden sculpture! American artist Tracy F...

Frank Gehry’s Brown Paper Bag

by Dion
It has been nicknamed the Brown Paper Bag after the governor general Peter Cosgrove called it the most beautiful squashed paper bag he had ever seen a...


With Trump in the White House, Arts Issues Are Everyone’s Issues Now

by Ian David Moss
by Ian David Moss, Vice President, Strategy & Analytics at Fractured AtlasContinue reading on Fractured Atlas Blog » ...

Createquity Podcast Series 4: Approaching Cultural Equity

by Fractured Atlas
by Fractured AtlasContinue reading on Fractured Atlas Blog » ...

Meet the Project: Broads’ Word Ensemble

by Fractured Atlas
by Lauren Lattimore, Program Associate at Fractured AtlasContinue reading on Fractured Atlas Blog » ...


Villa Grisebach Has Most Successful Auction Ever

by Marion Maneker
Villa Grisebach held an evening sale of 20th Century art on December 1, 2016 that totaled nearly €22m, a record sale for the Berlin auction house. ...

Max Beckmann, A True Citizen of the World

by Patrick Legant
Max Beckmann, Family Picture (Museum of Modern Art) Patrick Legant is an independent art advisor in London for 19th and 20th Century art as well as sp...

Miami Needs the Dabblers. Maybe ArtBasel Miami Beach Doesn’t?

by Marion Maneker
Robin Pogrebin asked ArtBasel’s management about the VIP Vernissage attendance and they confirmed that the numbers were off a substantial 9.4%. ...


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Tag Cloud

  • Architecture (4)
    Article (2)
    Audio (1)
    Book (5)
    Conceptual Art (40)
    Fashion (2)
    Film (1)
    Institutional Critique (28)
    Library (9)
    Literature (5)
    Music (3)
    New Media (7)
    Painting (20)
    Performance (22)
    Photography (5)
    Post-conceptual Art (2)
    Sculpture (13)
    Social Art (19)
    Uncategorized (7)
    Video (7)
    Web 2.0 | Social Media (5)

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Bank Collections

    • Bank Austria Kunstforum
    • BAWAG Foundation
    • Deutsche Bank Art
    • Landesbank Baden-Württemberg Sammlung
    • Royal Bank of Scotland
    • The JPMorgan Chase Collection
    • USB Art Collection

Corporate Art Collections

Corporate Art Support

    • Cartier
    • Chanel
    • Hermès
    • Louis Vuitton
    • Montblanc
    • Prada
    • Swarovski

Joint Ventures

    • Deutsche Guggenheim