Museum of Franchise in Affirmative Media Art


Franchising Aura

  • MFAMA exhibits artworks of affirmative character of various kind. Emphasis lies in reflecting the art economy or artworks interacting with any kind of market. MFAMA franchises virtually content or meaning of artworks or patterns of symbols, brands, ideas, interactions and people that make up and endorse artworks, declared marketable or unmarketable, which end up being applicable for collective brand value augmentation.



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Paintings for Ants

by Dion
I love these works by the South African artist Lorraine Loots. She started out back in 2013 doing a painting a day for a whole year which became the 3...

Wearable Sculpture Because Clothes are so Yesterday

by Dion
Tired of looking like all the other sheep in boring old textile clothes? You might be interested in wearable wooden sculpture! American artist Tracy F...

Frank Gehry’s Brown Paper Bag

by Dion
It has been nicknamed the Brown Paper Bag after the governor general Peter Cosgrove called it the most beautiful squashed paper bag he had ever seen a...


Sanity Check: How Can Nonprofits Thrive in a Post-Fact Environment?

by Fractured Atlas
by Lauren Ruffin, Vice President, External Relations at Fractured AtlasContinue reading on Fractured Atlas Blog » ...

Member Spotlight: #ShePersisted

by Jason Tseng
14 Unabashedly Feminist Artists and GroupsContinue reading on Fractured Atlas Blog » ...

Do kind, helpful things

by Tim Cynova
Searching for purpose in our work and lifeContinue reading on Fractured Atlas Blog » ...


The New York Times Still Doesn’t Understand Art & Money Laundering

by Marion Maneker
The New York Times has a terrible habit of going after the art market with thin arguments and weak evidence. Yesterday’s store threading togethe...

Marcato Cuts Its Sotheby’s Stake in Half

by Marion Maneker
In its latest 13F filing with the SEC, Richard McGuire’s activist hedge fund—which originally put Sotheby’s in play in the Summer of 201...

Dubuffet Market Remains Selective As It Moves Forward at the Top

by Marion Maneker
Jean Dubuffet, Etre et Paraitre (7-10m GBP) This market analysis is available to AMMpro subscribers. Monthly subscriptions begin with the first month ...


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Tag Cloud

  • Architecture (4)
    Article (2)
    Audio (1)
    Book (5)
    Conceptual Art (40)
    Fashion (2)
    Film (1)
    Institutional Critique (28)
    Library (9)
    Literature (5)
    Music (3)
    New Media (7)
    Painting (20)
    Performance (22)
    Photography (5)
    Post-conceptual Art (2)
    Sculpture (13)
    Social Art (19)
    Uncategorized (7)
    Video (7)
    Web 2.0 | Social Media (5)

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Bank Collections

    • Bank Austria Kunstforum
    • BAWAG Foundation
    • Deutsche Bank Art
    • Landesbank Baden-Württemberg Sammlung
    • Royal Bank of Scotland
    • The JPMorgan Chase Collection
    • USB Art Collection

Corporate Art Collections

Corporate Art Support

    • Cartier
    • Chanel
    • Hermès
    • Louis Vuitton
    • Montblanc
    • Prada
    • Swarovski

Joint Ventures

    • Deutsche Guggenheim